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Not all solopreneur business ideas are created equal. Some sound great, but will ultimately result in failure. Others might sound like they’re difficult to achieve but carry with them significant rewards. What are your options?
We’re going to kick this off with a simple list that that will get you started, but if you don’t push these further, you’ll end up just being a freelancer. That’s fine, however, if you want to flex solo entrepreneurial muscle, you need to push it further.
After this brief introduction and list of good solopreneur ideas, I’m going to take a moment to lay out a roadmap that shows you how to grow your business to the next level(s) – so I urge you to read to the end.
While this list is far from comprehensive, it does include some of the most promising solopreneur business ideas today. However, they will change, grow and increase over time.
1. App Developer: The app market has grown immensely. The explosion of smartphones and tablets has fostered the ability to create apps that help people do more, do things better, and even relax and enjoy life. Whether you decide to build for iOS, Android, Windows, or all platforms, developing apps can be a great option if you have the chops. And if you need a little guidance to cut the corporate cords and break out on your own, check out this article by Antonio Bello, “How to Become a Freelance Software Developer” on the Ray Wenderlich’s site of programming tutorials.
2. Software/App Testing: If there’s one thing that you can and should learn from the failures of software and app developers, it is that testing is crucial. Too many programs hit the market with major bugs and glaring flaws. As a software/app tester, you put software programs and mobile apps through their paces, helping developers ensure they’re delivering high-quality products to their customers.
3. Business Services: Solopreneur business ideas in this category range from marketing to HR to insurance analysis. Essentially, it covers just about anything that a business might need to be done, but lacks the in-house staff to accomplish, whether due to downsizing or a lack of available job candidates. If you have in-depth expertise in any business services area, now is a great time to transform that into a business of your own.
4. Coaching and Consulting: Know a lot about leveraging social media as a business? Maybe you’re an expert in productivity, or perhaps you’re a fitness expert. Whatever the case, you can turn that expertise, knowledge, and experience into a successful coaching or consulting business with ease. There are few startup costs here, and building your clientele is also relatively simple. If you’re looking for examples in the consulting world, consider Neil Patel. If you’re looking for a blueprint to get started coaching, check out this article by Sue Vizard on the International Coach Federation website.
5. Web Design: This one has been big for a long time, and the demand is not lessening. The reason? High-quality web designers are still in short supply. If you have the skills, or are willing to learn coding, and have a good eye for design and aesthetics, you can create a very successful business here.
6. Content Creation: The Internet is devouring content like the Cookie Monster eats cookies. If you can write, create videos, do graphic design, or maybe even snap great photographs you can pull together a solopreneur business. (In fact, aiming to eventually create a company that does all of those things might be a good way to go.)
I was hinting at the growth strategy when I mentioned the various aspects of content creation in the last item above. For example, I started out writing, but I have a son who is a great graphic designer. He and I now occasionally work on projects together. I can put together bids that include his design work and he can put together bids that include my writing. Of course, we would both mark up each other’s fees a certain percentage. Everybody gains and our respective businesses become more than one dimensional.
A great way to envision this or get inspiration for it is to go to Upwork and review all of the categories of freelance services they list. For example, here are all the subcategories listed under the main “Writing” category:
I can look at this and plan ways to grow my business. I can find a good resume writer, for example, and work out a deal to subcontract some business out to that person. Wherever I feel a little weak – or for jobs I don’t enjoy – I could pull in someone else.
If you want a copy of all of these categories and subcategories (they’re a bit too much to list here) you’ll find it here. (BTW, I’m not asking for your email address.)